MA International Management Studies – BWL

S1 Entrepreneurship & Small Business Management(e.g. leadership)is dedicated to the development of professional skills that meet the specific requirements of small and medium-sized enterprises in particular.

is dedicated to the development of professional skills that meet the specific requirements of small and medium-sized enterprises in particular.

S2 Strategy & Organisation(e.g. organisational design of international companies)focuses on topics of organisational design and strategy development.

focuses on topics of organisational design and strategy development.

S3 Organisational Behaviour & Human Resource Management(e.g. Employment Law for HR Managers and Managers)analyses the actors of an organisation as well as the design of working conditions from a behavioural science-based perspective.

analyses the actors of an organisation as well as the design of working conditions from a behavioural science-based perspective.

S4 Marketing & Media Management(e.g. Media and Communication Management)Against the background of a pronounced market orientation, it is dedicated to questions of customer communication, media planning and advertising with a special focus on new media

Against the background of a pronounced market orientation, it is dedicated to questions of customer communication, media planning and advertising with a special focus on new media