Bachelor of Arts in International Business Administration

["The International Business Administration programme covers all the essential areas of business and management with an international outlook. Students will develop strategic and practical perspectives on value creation in a globalised, culturally diverse and technology-driven world. Topics that are emphasised include the management of international firms, the integration of information technology in all business areas, and the influence of the economic and cultural context on business activities. The programme teaches an informed, comparative, and critical understanding of common business practices, problems, and values in an international, diverse context. Students will develop the analytical and social skills required to succeed as effective and responsible managers."]